It's not as easy as it looks. / by dani finkel

You have a business, a brand, an idea. You need a website. Okay, that's not that hard. You make a website on Squarespace or Wix, or you have a professional build one for you (like me, but we can talk about that later).

So now you have a website. You tell your mom, your partner, your friends. They like you, so they will go to your site, maybe even more than once. You're on Facebook, Instagram, a few other social media accounts. You share the news, "Hey, I have a website!!!" and your social circle is supportive, they share your posts with others. You're a digital marketing star!

The truth is, eventually you are going to run out of people in your network who like you enough to keep clicking, following, and sharing. Driving traffic to your website without a solid digital strategy is about as likely as buying a winning Powerball ticket. 

Unless your business is being a web designer, social media expert, or marketing guru, you are probably not going to have the time, energy, or knowledge to make this all work. 

That's where Crucial D can help. We're really good at building websites that are responsive and beautiful. We know how to promote engagement and gain followers on social media. We know the ins and outs of designing effective Adwords campaigns. We have a team who can explain insights and analytics and show you how to take advantage of all the information to help you grow your business. 

Call or email us to learn more about who we are, who we work with, and how we can help make your web work.